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Marketing Strategy

Successful marketing campaigns start with insightful planning and research to identify KPIs and ensure unique brand goals are met.

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Project Kick-Off

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Our team will meet with you to identify your business goals, brand objectives, and review any materials you provide us with that will help us shape out your marketing strategy. After that we will create a project brief including a timeline for deliverables.

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Research & Analysis

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As we begin to learn more about your business, we will conduct marketing research and an in-depth audit of your industry landscape in order to identify cultural trends, define your target customer, and determine the value propositions that make your brand stand out in the market.

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Engagement Plan

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Here we begin to lay the foundation for all future efforts in the marketing plan. We craft the messaging that properly communicates the voice of your brand, determine the specific channels that will help reach your target audience, and define the KPIs that will help us track and measure the results of your marketing campaigns.

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Creative Concept Development

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We will utilize the established messaging and branding to design all of the creative assets needed to conduct the campaign and bring the marketing concept to life. From print materials to unique collateral for each digital marketing channel, we will create a cohesive concept to unify your marketing campaign across multiple outlets.

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Activation Plan

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Once the initial marketing strategy is in place, we will create an activation plan for how to execute your campaign. Together we will work to allocate a budget for each marketing channel, develop a media plan, and establish an execution timeline to manage the deliverables of the campaign itself.

Find Out How We Can Grow Your Business

We're passionate about innovation, brilliant ideas and the execution that brings it all together in one beautiful experience. If you are too, leave a message or send us an email to get started.

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Toll Free: 866.213.2352
Address
50 Harrison St, Suite 302
Hoboken, NJ 07030
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